The Project
History
Objectives
Members
Location
Coworkers
Research
Publications
Laboratories
Theater and transmedia dramaturgies
Photo-novel and mixed genres
Transmedia journalism and webdoc
Interactive technologies and videogames
Resources
Catalogue
Repository
Teaching tool
News
Blog
Activities
ES
EN
The Project
History
Objectives
Members
Location
Coworkers
Research
Publications
Laboratories
Theater and transmedia dramaturgies
Photo-novel and mixed genres
Transmedia journalism and webdoc
Interactive technologies and videogames
Resources
Catalogue
Repository
Teaching tool
News
Blog
Activities
Research
Artículo
Twitter Brand-Directors: El efecto marca en las redes sociales de los directores de los medios españoles
Year
2014
Magazine or publication
Estudios sobre el mensaje periodístico. 20 - 1, pp. 131 - 146. ISSN 1134-1629